Austin, also known as the Live Music Capital of the World, has long been one of the top cities to visit in the state. As home to the renowned University of Texas at Austin, the buzzy South by Southwest, plenty of major tech companies, and various award-winning food spots, the city has experienced rapid growth over the past decade, drawing in thousands of new residents each year.
From boat rides and paddleboarding on Lake Travis to bar-hopping on Sixth Street, bat-watching on Lady Bird Lake, and shopping down South Congress, the city offers something for everyone, including one of our newest Saatva Viewing Rooms now residing in the Domain Northside.
The Domain Northside offers the ultimate all-day experience with high-end and everyday retail, delicious eats, and nearby activities. With its “city within a city” vibe, you can easily spend the whole day exploring. Here’s our guide to making the most of North Austin, Texas.
Where to shop
Saatva Viewing Room
In a city known for adventure and nightlife, we’re here to make sure you get the rest you deserve. Just on the edge of the Domain Northside, our newest location offers a serene, stress-free mattress shopping experience. Work one-on-one with our expert sleep guides or explore at your own pace with our state-of-the-art self-guided technology. The best part? Every item is delivered directly to your door—no stress, no hassle, and no delivery fees.
Saatva Austin: 11800 Domain Blvd
Kendra Scott
Founded in 2002 in the heart of Austin, Texas, Kendra Scott is a must-visit destination for all things jewelry. Best known for its signature stone necklaces and earrings (and affordable prices), the brand offers standout pieces perfect for any season or occasion. This woman-owned business has a strong Texas presence, with select locations on the East Coast. Plus, every location has an in-store Color Bar, where you can design your own one-of-a-kind accessory!
Kendra Scott: 11506 Century Oaks Terr, Suite 104
The Coach Coffee Shop
You might be wondering—what makes this Coach store stand out when they’re all over the country? This one comes with a twist: a full-service coffee shop. As only the second coffee shop location (the first debuted in New Jersey), being able to sip on a brew and shop ’til you drop is worth raving about! Indulge in signature drinks like the Iced S’mores Latte, sweet treats like their Tabby cake (yes, it’s shaped like the iconic bag!), and soft-serve jelly ice cream. Plus, don’t miss the exclusive Lil Miss Jo’s merch—from branded totes and tees to buttons and coffee mugs, it’s a whole vibe you won’t find anywhere else.
The Coach Coffee Shop: 1401 Century Oaks Terr, Suite 121
Tecovas
Are you really from Texas if you’ve never owned—or at least considered—a pair of cowboy boots? Well, Tecovas has you covered! Known for its premium leather and timeless craftsmanship, Tecovas offers hundreds of styles, from ankle to knee-high, in a range of colors and designs to suit every personality. Every location also offers custom embossing!
Tecovas: 11701 Domain Blvd, Suite 106
Nina Berenato Jewelry
Nina Berenato Jewelry is your go-to spot for stylish, meaningful accessories. While you’ll find everyday staples like rings, earrings, and more, what truly sets this shop apart is the chance to create your own vision board necklace—a customizable piece that tells your story and represents you best, charm by charm. Want something timeless (literally)? Opt for a permanent bracelet, available in gold or silver and a variety of styles, so you can shine 24/7.
Nina Berenato Jewelry: 3200 Palm Way, Suite 152
Where to eat and drink
Blue Sake Sushi Grill
Sushi is always a good idea—but it’s even better when it’s bold, sustainable, and bursting with creativity like at Blue Sushi Sake Grill. Alongside a wide selection of classic Maki rolls, you’ll find inventive options with names as fun as their flavors, such as Cloud Nine 2.0, Tidal Wave, and Godzilla Bomb. Bonus: They also have a fully vegan sushi menu, which goes far beyond basic avocado and cucumber rolls, that serves up imaginative plant-based creations that even non-vegans will crave.
Blue Sake Sushi Grill: 11410 Century Oaks Terr, Suite 144
Ēma
Coming in fall 2025, Ēma—meaning “mother” in Hebrew—is set to bring the vibrant flavors of the Mediterranean to North Austin. As the sister restaurant to the beloved Aba on South Congress, known for standout dishes like pork belly, lamb, and beef kefta kebabs, and its unforgettable sticky date and chocolate chocolate cakes, expectations are high. And rightfully so; North Austin is buzzing with anticipation to see what Ēma will bring to the table!
Ēma: 3120 Palm Way, Suite 170
77° Rooftop Bar
If you’re in the mood for a cocktail and a good time with friends, 77° Rooftop Bar is a solid pick. Tucked along the bar strip at Domain Northside, it gives off tropical resort vibes with open-air cabanas, moody blue lighting, and a three-story venue with a rooftop patio bar. From creative cocktails and small plates to a dance floor and hookah lounge, it’s got a little bit of everything—all in one spot.
77° Rooftop Bar: 11500 Rock Rose Ave
Corinne at The Domain
No matter the time of day, Corinne has something satisfying to offer. This spot serves up modern American dishes with a fresh, flavorful twist, using locally sourced ingredients. From tres leches French toast to grilled halibut tacos and spicy shrimp pasta, the menu covers all cravings. As for drinks, whether you’re in the mood for a pressed juice, cocktail, cold beer, or glass of wine, there’s something to pair with every plate.
Corinne at The Domain: 11301 Domain Dr
Best Friend Coffee
If there’s one thing Austinites love, it’s their coffee, and Best Friend Coffee delivers. Just minutes from the Domain Northside, this cozy little coffee truck has become a local favorite in North Austin thanks to its friendly staff, inviting vibe, and reliably great brews.
Best Friend Coffee: 10901 Domain Dr
Summer Moon Coffee
Ever heard of oak-roasted coffee? That’s how Summer Moon makes its beans. This Austin staple has become a go-to for everyone from UT students hitting the books to those grabbing their morning pick-me-up. Known for its signature Moon Milk, a sweet, creamy blend, Summer Moon is the kind of place you’ll find yourself dreaming of long after your cup is empty.
Summer Moon Coffee: 11005 Burnet Rd, Suite 112
Where else to spend time
The Domain Farmers Market
Who doesn’t love a little fresh air and local shopping? Every Sunday from 12 to 4 pm, the Domain Farmers Market comes to life with sweet treats, fresh plants, and handmade goods—plus a few food trucks that stick around all week. It’s the perfect way to spend your Sunday and ease into a new week.
The Domain Farmers Market: 3213 1/2 Amy Donovan Plaza
Shop luxury mattresses at our Austin Viewing Room
Saatva Classic Innerspring Mattress
Our flagship luxury mattress is expertly engineered with coil-on-coil construction for durability, a layer of memory foam for enhanced back support, and a cushiony Euro pillow top for extra comfort.
Shop luxury mattresses at our Austin Viewing Room
Contour5 Mattress
Luxurious body-hugging feel and pressure relief with 3” of ultra-premium, high-density 5-lb memory foam.
Shop luxury mattresses at our Austin Viewing Room
Zenhaven Latex Mattress
Natural latex responds to every curve for pressure-free support and responsive comfort. Natural latex is supple, resilient, and durable, for the ultimate in elevated sleep. (It’s naturally hypoallergenic too.)
Shop luxury mattresses at our Austin Viewing Room
Latex Hybrid Mattress
This hybrid mattress combines the pressure-free support of natural latex with the classic innerspring feel. Handcrafted with pure materials for the ultimate in cool and healthy sleep.
Shop luxury mattresses at our Austin Viewing Room
Memory Foam Hybrid Mattress
This memory foam hybrid mattress features the perfect balance of body-contouring and responsive feel. Enjoy the innovative cooling system, which prevents overheating.
Shop luxury mattresses at our Austin Viewing Room
Solaire Adjustable Firmness Mattress
Featuring precise 50 firmness settings on each side of the bed for personal customization. Natural latex and gel-infused memory foam layers provide luxurious comfort and support.
Shop luxury mattresses at our Austin Viewing Room
Saatva HD Mattress
This luxury hybrid innerspring mattress is specifically engineered to support people weighing between 300 and 500 pounds. Plush upper layers made of foam and latex deliver comfort, while a high-durability coil base offers support.
Shop luxury mattresses at our Austin Viewing Room
Saatva Rx Mattress
Specially designed to give maximum support and pressure relief that can help alleviate discomfort associated with serious and chronic back and joint conditions like sciatica, arthritis, herniated disc, and scoliosis.
FAQs
What is North Austin known for?
North Austin is known for its blend of modern living and thriving retail hubs. To the west, you’ll find Lake Travis—perfect for boating, paddleboarding, and swimming. Closer to the center and east, the area is home to a mix of suburban neighborhoods, shopping destinations, and a growing tech scene.
Is The Domain considered North Austin?
The Domain is considered North Austin, more specifically, North Central.
Where are some fun places to go in North Austin?
There are plenty of fun places to go to in North Austin, including the Domain Farmers Market, Museum of Ice Cream, Q2 Stadium, Top Golf, and Lake Travis.
Check out our additional travel guides for advice on how to spend the day near our other Viewing Rooms:
- Washington, DC’s Logan Circle
- San Francisco’s Union Square
- West Hollywood, Los Angeles
- New York City’s Upper East Side
- New York City’s Flatiron
- Boston’s Back Bay
- Chicago’s Lincoln Park
- Dallas’s Uptown
- Charlotte’s South Park
- Portland’s Pearl District
- Philadelphia’s Rittenhouse Square
- Seattle’s University Village
- San Diego’s La Jolla
- Florida’s Winter Park
- Baltimore’s Harbor East
- Houston’s Uptown
- Connecticut’s Westport
- New Jersey’s Paramus
- Tampa’s Downtown
- Arizona’s Scottsdale
- Miami’s Coral Gables
